That’s how fast you can lose a customer when you abuse their trust. What makes it even worse was that I was a customer of theirs for about two years and spent several hundred dollars with them already. But it was one of those "which falls faster, a pound of iron or a pound of feathers?" I think the trust evaporation might have been a bit faster. Or how quickly I unsubscribed and blacklisted them from emailing me again.The demolishing of trust I had in the sender,.The only things missing where "Dear friend" and the yellow highlight. What followed was a sales letter with all the gimmicks. The friend was adding their product to the senders product as a limited time bonus. It contained a straight-up sales pitch from the sender’s friend. I wasn’t aware of any business workshop I missed.Ībout 10 seconds in I realized that I was suckered into opening that email. Since I forward emails from clients and business contacts regularly, I opened it up to see what it was about. The subject line looked like:įwd: bonus business workshop (regularly $495) The other day I got an email from someone whose email list I’m subscribed to.
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